location where and when targeting timing
By Weve Team

Where and when

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Where is your audience? Where do they live, do they travel, are they commuters?
 
Getting the location right is key to hitting them at the right time. Our sophisticated mapping tools will help you deliver these. Read more information into Weve’s Location capabilities here.

In addition to actual time/hour/day, we can also use factors such as temperature, pollen or an occasion (e.g. outcome of a football match) to trigger messages to deliver greater brand impact and response.

Mobile activity can form the heart of your media plan and can either be used as an effective standalone medium in its own right or to amplify other media such as TV, Outdoor and Experiential.

For example, time a message to support the launch of a TV spot during a prime time show or use location targeting to amplify a poster campaign.

Mobile activity can form the heart of your media plan and can either be used as an effective standalone medium in its own right or to amplify other media such as TV, Outdoor and Experiential.

For more information...

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